Lensa AI: Is Your Data Privacy at Stake?

by | Apr 25, 2023 | Cybersecurity

Data Privacy - Lensa AI

Discover What Your Dream Selfies May Really Cost You

The age of filters and self-portrait apps has created a world where you can make yourself look like a character straight out of a Hollywood blockbuster. These apps promise to turn you into a dream-like version of yourself with perfect hair, skin, and facial features. One such app making waves lately is Lensa AI. With the help of artificial intelligence, Lensa AI takes your uploaded photos and turns them into fantasy selfies. However, the convenience and fun of these magical avatars may come at a price – your data privacy.

In this blog post, we’ll delve into the potential hidden costs of using Lensa AI and similar apps, and discuss some crucial steps you can take to protect your data privacy.

Lensa AI: What’s the Catch?

Lensa AI offers a free, limited version of their app, but to unlock its full potential, you need to pay. Subscription options range from $2.99 for a week to $35.99 for a full membership. It may seem like harmless digital fun, but there’s more to it than meets the eye. The real cost lies in the data privacy rights you’re giving up, which can extend far beyond the app itself.

Why Should You Be Concerned About Data Privacy with Lensa AI & Similar Apps?

Data privacy regulations like GDPR mandate that software and app developers must disclose how they use your data. A closer look at Lensa AI’s policies reveals some concerning details.

  1. Data Used to Track You: Upon downloading Lensa AI, the app can track your phone activity not only within the app but also across websites and apps owned by other companies. This includes tracking your purchases and unique identifiers.
  2. Data Collected: Lensa AI collects a wide range of data points from your device, some of which are linked to you personally (such as your name, IP address, or phone number), while others are collected without any identifiers. This includes user content like the images you upload, purchases you make on websites or apps, app usage data, and diagnostics from your device.
  3. Loss of Rights to Your Uploaded Images: Lensa AI’s Terms of Service grants them a time-limited, revocable, non-exclusive, royalty-free, worldwide, fully-paid, transferable, sublicensable license to use, reproduce, modify, distribute, and create derivative works of your uploaded content. This means that Lensa AI can use your images for various purposes, including modifying and distributing them, without compensating you.
How to Protect Your Data Privacy
  1. Don’t Immediately Jump on Every Fad: It’s natural to want to join in when you see your friends using a new app. However, try waiting a week before downloading the latest selfie app. Chances are, the trend will have died down, and you won’t feel as compelled to participate.
  2. Read App Terms & Conditions: It’s essential to be aware of the data privacy rights you’re giving up when using an app. Take the time to read an app’s terms and conditions, as they often disclose how much data they collect, what they do with it, and how they track your activity.
  3. Restrict Data Collection: If you decide to use an app like Lensa AI, take steps to make it as secure as possible by restricting its data collection features. Use your phone’s privacy and security settings to turn off data sharing. For Lensa AI, you can also contact the company to request that they delete your data from their servers by emailing privacy@lensa-ai.com.
  4. Get a Device Privacy Checkup: Navigating the complexities of data privacy across multiple apps can be challenging. Don’t leave your data privacy to chance. Schedule a device privacy checkup with a professional to help you safeguard your information. They can assist you in reviewing and adjusting your phone’s settings, as well as guide you on best practices for app usage and data protection.


While Lensa AI and similar self-portrait apps may seem like harmless fun, they can pose significant risks to your data privacy. By understanding the hidden costs associated with these apps and taking steps to protect your information, you can enjoy the digital world without compromising your privacy.

Remember, it’s essential to be cautious with the apps you use and the data you share. If you’re concerned about your data privacy or need help securing your devices, don’t hesitate to reach out to a professional for guidance and support.

Don’t let your dream selfies turn into a data privacy nightmare. Contact us today to schedule a device privacy checkup and ensure your personal information stays secure in the digital world.

Recent Posts

Let’s have a chat

Existing customers looking to request support click the help button in the bottom right corner.